Los Angeles, California, USA
Founded on a mission to create eco-friendly wines with uncompromising quality and design, Noelle Roth Studio and Kinley Danger’s Juliet Eco-Magnum packaging disrupts the boxed wine category with their recyclable packaging, made from renewable materials.
Juliet’s Eco-Magnum has set the new standard for high-quality, recyclable containers as it is composed of a 100% recyclable paperboard outer.
For all the above reasons, the project has been awarded a 2023 Good Design Award by The Chicago Athenaeum: Museum of Architecture and Design and The European Center for Architecture Art Design and Urban Studies.
Juliet Eco-Magnum produces 84% lower carbon emissions than traditional glass wine bottles.
Each Eco-Magnum packaging contains 10 glasses of delicious wine which stays fresh for four weeks after opening. As the leading luxury glass-free wine, you can enjoy Juliet just about anywhere.
Juliet has a free recycling program if plastics are not accepted by the local recycling program to ensure the inner plastic pouches are properly recycled.
Project: Juliet Eco-Magnum
Designers: Noelle Roth Studio and Kinley Danger
Lead Designers: Noelle Roth and Kinley Winnaman
Manufacturer: Paper Tube Co.
