Coachella and OpenSea launch NFTs with music festival utility and keepsakes
The popular music and arts festival Coachella announced a new collaboration with the nonfungible token (NFT) marketplace OpenSea to launch digital keepsakes that will have real-world utility at the event.
On March 5, the Coachella Valley Music and Arts Festival revealed that its 2024 edition of the festival will have three unique NFT collections serving as all-access passes to some of the festival’s most exclusive on-site experiences and merchandise.
Coachella is one of the largest music festivals in the world, with upwards of 645,000 people attending. It is known for its diverse music acts featuring newcomers and superstars alike, along…